Success for many organizations today relies heavily on data and the insights that can be extracted from it. With the high volume of operational, customer, and environmental data available, a professional’s detailed analysis is needed to inform business decisions, measure success, and drive business objectives. But insights require action to have an impact. In order to do so, data must be visualized and communicated with clarity. It must be placed in the context necessary to persuade, motivate, and inspire action. It must tell a story.
In Communicating Data Through Storytelling, you’ll learn how to make complex data more understandable, and the importance of presenting with clarity, rather than complexity. Gain insights into how best to design graphs and construct compelling, logically sound, data-driven presentations for varied audiences. Using the TOP-T (topic, orientation, point, transition) framework developed by elite MIT faculty, you’ll engage with the science of communicating to others for understanding, and to inspire action.
